BEHIND THE KITCHEN

AGUS

Business Director

Graduated with a degree in mass communication from University of Indonesia, Agus has years of experiences in the marketing & communication industry working for several national and multinational agencies such as DDB, Iris, JWT and FAB Indonesia before co founding
FAB-Sugar n’ Spice. For more than a decade, He has worked for blue-chip brands, including Dancow, Dji Sam Soe, Bayer, Indomilk, Oreo, Tango Wafer, Sunsilk.

POPPY

Business HEAD

With over 20 years of experience in the marketing communication industry, Poppy has a vast experience in integrated brand and communication development. Started out in a local activation agency for Suzuki motor launch, she continued her career in local and multinational companies. Hewlett-packard, Acer, Ibm, Nestle, Xl, L’oreal, British American Tobacco, Sampoerna, Indofood were some of the brand she worked on in various dicipline of above the line, below the line, digital campaign, CRM, activation and retail communication. In 2018, Poppy joined FAB group to lead Sugar and Spice.

BUDI

DESIGN DIRECTOR

His introduction to the creative industry began as an design intern in a multinational advertising agency. He fell in love and know that he'll be doing that thingy for a long time. For more than a decade, he has worked for blue-chip brands, including A Mild, Extra Joss, Castrol, Oreo, Coca Cola, Nestle, Nissan, Indomilk, Google, A&W, Tokopedia, elevenia etc. Outside Sugar n’ Spice, he co founded grafismasakini.com, a webzine dedicated to spread the progress of Indonesia graphic design.

SERVICES

ser_branding

BRANDING

ser_packagingdesign

PACKAGING DESIGN

ser_retail

RETAIL COMMUNICATION

ser_graphicdesign

DESIGN SERVICES

FLAVOURED BRANDS

FOOD & BEVERAGES

Indomilk
Milkuat
Aqua
Aqua Reflections
PizzaHut
A&W

Consumer & household

Downy
Oral B
Pantene
Vicks
Oriflame
Herbal Essences
Gillette
Bimoli

AUTOMOTIVE

McLaren Indonesia
EUROKARS Group
Porsche Club Indonesia

Financial Services

UOB Indonesia

Tobacco

Djarum Super
L.A. Light

Manufacturing